As an organization changes over time, its existing stories can begin to feel ineffective or even irrelevant. A story audit looks at an organization’s existing storytelling efforts in order to determine whether its core story needs updating. Clients have used audits to reconnect their narratives to their core values, identify their organization's hidden stories, address conflicting narratives, and spot new avenues of storytelling.
(If your organization doesn't have a core story yet, then what you need is an initial story consultation.)